Wenling Shi, Zhixiong Huang

Zhixiong Huang

31 Dec. 2022

Culture and tourism integration, Cultural and creative products of research and study category, Gamification design.

In the context of culture and tourism integration, cultural research travel has developed into an important way to enhance the spiritual quality of young people. Among them, cultural and creative products are an important carrier in the process of learning travel experience, promoting young people to more deeply perceive the charm of traditional culture. However, how to develop cultural and creative products of research and study category that meet the characteristics of youth groups and educational needs is a practical problem that needs to be solved in the cultural research travel. By using the gamification theory, this paper summarizes the elements of game design of cultural and creative products of research and study category, and constructs an innovative model of gamification design methods for cultural and creative products of research and study category. Through this study, it is found that the involvement of gamification design in the design of cultural and creative products of research and study category will help to extend the use cycle and experience time of cultural and creative products, so that young people can constantly feel the cultural connotation released by cultural and creative products in the process of gamification experience.

© 2023, the Authors. Published by ISCCAC

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