The Application Strategy of Huizhou Cultural Symbols in the Packaging Design of Huizhou Pastries_INTERNATIONAL SCIENCE AND CULTURE CENTER FOR ACADEMIC CONTACTS (ISCCAC)

Publisher:ISCCAC

The Application Strategy of Huizhou Cultural Symbols in the Packaging Design of Huizhou Pastries

Volume 13

Authors

Shize Jia, Guangcheng Ke, Wei Shu

Corresponding Author

Shize Jia

Publishing Date

April 28, 2024

Keywords

Huizhou culture, Huizhou pastries, Packaging design.

Abstract

This article studies the cultural symbols, historical background, and inheritance methods of Huizhou region, integrates them into the design scheme, and proposes some improvement and innovative suggestions to design Huizhou pastry packaging that are popular among the public and in line with contemporary aesthetics. This article also tries to explore and promote the excellent folk cultural resources of Huizhou, and transform them into Huizhou pastry packaging with the function of promoting Huizhou culture through design, so that people can experience the unique charm of Huizhou culture while eating Huizhou pastries, letting Huizhou culture enter people's daily lives.

Copyright

Open Access

This is an open access article distributed under the CC BY-NC license

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