With the progress of the times and the continuous development of new media technology, the channels for college students to obtain information are no longer limited to traditional newspapers, radio, television, but extended to more vivid and convenient new media such as network phones. Therefore, the construction of film, television and animation major is pa...

In the context of economic globalization, the new generation of college students are increasingly exposed to new things, their thoughts are becoming more active, and the difficulty of ideological and political work is becoming greater. On the basis of the OBE concept, combined with the academic situation of higher education institutions and the teaching obje...

In the context of contemporary new media, the field of ideological and political education in college courses and colleges is facing unprecedented opportunities and challenges. This article emphasizes the necessity for universities and ideological and political education workers to collaboratively utilize the "Internet celebrity" phenomenon in the new media ...

With the implementation and continuous development of the "1+X" certificate system, the education direction and training focus of higher vocational colleges, as pioneers of vocational education, also need to be correspondingly improved. The film and television advertising major is popular among students in higher vocational education due to its vividness and...

Teacher is the key and main force in implementing the construction of curriculum ideology and politics. In this study, 59 teachers from College of Foreign Languages of Minjiang University in Fuzhou were selected as the subjects for the sake of examining teachers’ cognition and practice of curriculum ideology and politics instruction by questionnaire. Result...

Along with the new era to the sports teacher training talented person's request unceasingly enhances, the national local university sports specialized faces the multi-aspect challenge, needs to make use of the omni-directional open pattern to carry on the deepening reform, adapts the new time request, promote the quality of talent output quickly. Through...

In the "Compulsory Education Curriculum Plan and Curriculum Standards" issued by the Ministry of Education (2022), it is proposed to take music, dance, drama, fine arts, and film and television as the starting point, to play the role of arts subjects in a coordinated manner, strengthen students' aesthetic literacy, and promote the development of students...

In the context of the new liberal arts, packaging design courses have upgraded traditional packaging design based on "traditional media", "traditional printing", "handmade production", "finished product photography", and "conversion from planar into stereo", breaking through the professional bottleneck of "planarization" in visual communication design, upgra...

Powerful sports, strong China, and vice versa. From the perspective of a sports power, campus sports teaching is not only an important way to cultivate excellent sports talents, but also an important way to cultivate the physical and comprehensive quality of the people. Through campus physical education teaching, students can not only gain scientific physica...

The spirit of educators in the new era is the basic core and internal driving force for improving the practical quality of Education Master. The practical qualities of Education Master guided by the spirit of educators mainly include the teacher's diverse social roles, the ability to acquire and process knowledge, the ability to correctly handle teacher-...

Improving the adaptability of vocational education in higher vocational colleges is necessary to optimize the positioning of vocational education types and achieve a transformation in the positioning of higher vocational education. In terms of service awareness, service mechanism, and service quality, current higher vocational colleges have problems such as ...

The ability to construct curriculum ideology and politics is an essential professional core competency for physical education teachers in the new era. This article analyzes the main problems in the ideological and political ability of current physical education teachers in colleges and universities, as well as cases of effective ideological and political con...

With the rapid advancement of modern information technology, application-oriented undergraduate education has undergone a transformation from the traditional teacher-centered model to a model that focuses on the individual needs of students. The restructuring of the application-oriented undergraduate education system has promoted the sharing of educational r...

Since the 18th National Congress, the CPC Central Committee with Comrade Xi Jinping at its core has attached great importance to labor education, and put forward a series of new ideas and assertions in response to the new situation, new problems, and new characteristics of the development of labor education in the new era, forming Xi Jinping's important ...

In recent years, many schools have been vigorously promoting new teaching methods in their art classrooms. Compared to traditional lecture-based teaching methods, the new teaching methods place more emphasis on practicality and can better stimulate students' interest in learning. For example, using situational teaching methods, teachers can create intere...

In the era of artificial intelligence, how to combine artificial intelligence with online platforms, break through the limitations of learning time and space, and combine artificial intelligence with ideological and political courses to achieve value guidance and knowledge transmission in the same direction and collaborative education, are becoming increasin...

As a common basic course for some undergraduate majors, the teaching quality of advanced mathematics will directly affect the teaching quality of subsequent basic or professional courses. In the teaching practice of advanced mathematics in some ordinary universities, there are often some unfavorable learning situations that are not conducive to teaching, inc...

The rapid development of digital intelligence technology has continuously added new kinetic energy to social and economic development, and put forward new requirements for the digital transformation and upgrading development of China's design industry. However, there is still a lack of digital art and design talents who are capable of digital transformat...

This article explores the typical female images in the folk myths of the Kangba Yi nationality, revealing the special reverence and emphasis on women in Yi culture. In the myths of the Kangba Yi nationality, female characters often possess excellent qualities such as wisdom, bravery, and kindness, becoming heroic figures in folk legends. These female images ...

The Sanxingdui Site is known as the most shocking archaeological discovery of the 20th century. Through excavation of the site, numerous archaeological discoveries were made. Based on the concept of cultural genes, the characteristics of Sanxingdui culture have been explored, and the characteristics of Chinese cultural genes have been sorted out. This articl...

Chinese Dai dance is an important component of Chinese folk dances, and it contains profound cultural connotations in its unique artistic expression. This article takes the original Chinese Dai women's solo dance "Song of the River" as an example to deeply explore the artistic characteristics of Chinese Dai dance and the cultural connotations behind it. ...

Under the perspective of semiotics, the semiotic thinking of animal decorative seal scripts in the Thirty-two Seal Scripts of the Vajra Sutra is deduced, exploring the graphic symbols decorative rules and aesthetic interests of animal decorative seal scripts, and stimulating the rethinking of the character design and the construction of the design innovation...

Linguistic landscape research focuses on the use of language in public spaces. Based on Cultural Capital Theory, the research takes three red tourism spots as representatives. By investigating characteristics and attitudes towards the linguistic landscape, the study explores the path of transformation of red tourism cultural resources into cultural capitals,...

Guided by Burke's “identification” theory, this article analyzes several typical psychological English speeches and uses analogy and comparison methods to explore the relationship between "empathetic identification", "identification by antithesis", and "identification by inaccuracy" and the construction of psychological speech narratives. It summarizes...

The world today is undergoing profound changes unseen in a century. China urgently needs to show and guard its positive national image in international society. So cultivating skilled communicators is the key to narrating China’s stories. Accordingly, in this study, a qualitative in-depth interview is employed to analyze the group features and the ability o...

With the rapid development of Internet language, “Ma Le”, “Wo Ma Le”, “Ying Ma Le” have swept the Internet platform. “(X) Ma Le” has a certain base of Mandarin and dialect usage, in which “X” can be a noun, verb, adjective, personal pronoun, etc. The popularity of this construction is closely related to the economic principle of language, the theor...

A corpus-based methodology was employed to select and analyze two English translations of the Treatise on Cold Pathogenic Diseases (translated by Luo Xiwen and Nigel Wiseman), with a focus on comparing translation styles at the lexical, syntactic, and textual levels. It was found that Luo Xiwen's translation tends to employ liberal translation, character...

In the new era of social development and the change of people's ideas, the integration of culture and tourism has been formed. Tourism activities are no longer limited to play and entertainment, let alone simply eating and drinking, but pay more attention to experiencing and feeling different cultures, and are more inclined to appreciate the human histor...

The industrial relics of Fuxing Island are extremely rich, solidifying the modern industrial civilization style of Shanghai, but their revitalization and utilization value has long been greatly underestimated. Therefore, based on first-hand historical materials such as urban construction archives related to Fuxing Island, this article systematically reviews ...